AIBA

The everyday egg, made appetising.

AIBA is one of Albania’s best known egg producers. We created food content that moves the brand from the shelf to the table: recipes built around the product, shot in bright, appetising light, and turned into posts and stories that give people a reason to reach for AIBA on the next shop.

Services

Content Creation · Recipe Development · Food Photography · Social Media Content

Every piece of content pairs a recipe with the pack, so the product is always in frame without ever feeling like a catalogue shot.

Warm daylight, simple surfaces and close crops on the yolk keep the look consistent across the feed, from a quick breakfast to a full tray bake.

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Fried eggs and sausages in a cast iron pan beside an AIBA ten-egg carton

AIBA Omega 3 carton with peppers and kale on a terracotta table

Hands holding a rice bowl with a fried egg, broccoli and sweet potato

Pancakes with strawberries and an AIBA Omega 3 carton

Hand cracking AIBA eggs into a dark pan beside spinach and an Omega 3 carton

Green salad with boiled eggs and crisp bacon beside an AIBA Omega 3 carton

Blueberry batter swirled in a cast iron skillet beside AIBA cartons

Close-up of cilbir: fried egg over yogurt with chilli butter

Eggs in a carton with one cracked to show the yolk

Baked eggs with tomatoes and herbs in a cast iron skillet

Cinnamon crumble muffins in a tray with AIBA Omega 3 cartons and coffee

Hands holding a bowl of white AIBA eggs on a terracotta table

Baked vegetable and egg tava beside an AIBA Omega 3 carton

Two AIBA eggs frying in butter with sage leaves

Six AIBA eggs in a row, from white to deep brown

Boiled eggs with asparagus, potatoes and dill

Cilbir on a tiled table with an AIBA ten white egg carton

Two blue AIBA ten-egg cartons with onions, chillies and meatballs

Close-up of an AIBA stamped egg in front of a bowl of brown eggs

Reels

Short recipe videos for Instagram and TikTok, built step by step around AIBA eggs, from cracking the first egg to the finished dish.

Valentine’s Day campaign

Content for the launch of AIBA’s Valentine’s Day packaging, designed by Bloom: a “Be my Valentine!” box revealed under a cloche, and two cinematic reels where breakfast and dessert for two are made with AIBA eggs.